This is my redo… and I have directed it towards the different areas our class has learned about the laws of copyrighting and the FREE programs available for the business person with a tight budget. Also, mentioned are the format files that need to be in order and the saving of all work at all times.

http://www.youtube.com/watch?v=cJwJjeDL8lQ&feature=youtube_gdata_player

 

12-20-12Angela Michaels

Essay/Final Exam for Multimedia Class

Instructor Mr. Wells

Final Exam

     Our class was presented with a scenario about a person that was starting a tee shirt business selling from a cart in a mall or outdoor market. In which case, they did not have much money to spend on advertising and an elaborate website. Thus, what we express will be how this person could promote their new business with all of the information we learned in class.

The internet has become a great source to advertise with the usage of social networking. When the Web developed into Web 2.01 it invariably changed the course of the internet. Online platforms were conceived and with this it enables people to share their ideas, perspectives, opinions and experiences. With this in mind, some of the online platforms that came to be are what we all know as Twitter, Facebook, blogs and more are great tools.  And these online platforms are free and can be useful for the beginner entrepreneur.

To go further into detail about these online platforms one must understand what each one entails. Blogs are a multifaceted tool that enables a person to communicate and offer much information on one window. Such as, pictures, comments, videos, presentations, and more. Designing a well-structured blog with graphics, colors and interesting title fonts can make a very attractive invitation. Flicker is a one of the best tools that will help keep pictures in order and will enable one to share with others and is free. All you need to do is sign up with your email address and password and you are ready to begin.  Facebook allows your friends and their friends to see your product, with an endless trail of perceptive customers and is also free.

Using Photo-shop or Gimp will help your photos pop because you are able to saturate color when needed or heighten contrast or whatever is needed to make your photograph perfect. Photoshop, now has a version that is free, and Gimp is free as well. One of the best audio software available for home and business computing is called Audacity and is free. It will allow the business owner to produce a concise and professional audio clip for their products viewing, including music.  Pod-bean.com is an avenue that allows pod-casts usable in order to link a podcast to blogs and Facebook and is also free.  Applications to make videos and presentations are at wevideo.com and prezi.com. These are free, which means the business person can produce great videos to be shown on YouTube for all to see without any cost to them.

Understanding the copyright laws is vital for any person that plans on starting a business. Copyrights protect others work, so they cannot be copied unless the owner allows that. Books, movies, music, paintings, photographs, websites, images, video games, performances, architecture, and software are among the many types of creative work protected by copyright. One can go online under “Copyright Laws” for the complete listing and information. In that information it will include the Fair Use Laws and Creative Common ideals. Flicker uses Creative Common as part of their forum and for there are sites for music as well. One can go to www.jamendo.com for music that is shared. A business person must realize that they will need to recognize that persons work by verbally or written in the credits of any piece of their advertisements when a song or photo is used.

It will be important and vital to keep files in order and in the proper format. To complete a PSA from Audacity as a WAV file and convert it to an MP3 file. You can do this by using the online file converter at http://media.io/. An image called a JPEG is what most photo images are saved as and JPEGs are easy to share and download. JPEGs, however, are just one kind of photo image. There are other file formats that are conducive for image formatting. Another thing the new entrepreneur must keep in mind without a doubt is this, the files they create must be saved at all times during the process by means of saving them on their computer in the desktop, or other areas and especially on a memory stick and when they are finished.

Credit

 Copyright Laws

         http://mediaeducationlab.com/sites/mediaeducationlab.com/files/Section%201%20understanding%20copyright%202009.pdf